STORY

 
 
 
 
 
 

LEAD STAFF

Anna Cecchi Smith

Owner

Anna is a stylist for L'Oreal Professionel, and has been working in the hair industry for 23 years. She began her career in Italy where she studied to be a fashion designer. After getting married, Anna moved to the states where she dreamed of pursuing her design career in New York City. Her husband wasn't keen on the idea of living in such a vast & dense metropolis; so Anna turned to her second passion: Makeup! When she attended cosmetology school she also learned to the science of hair. Anna knew the struggle of spending so much time searching for a hairstylist who actually listened to her wants & needs. And if she was facing that turmoil then other women must be in the same position. Because of this she made yet another career path change. She would become a hair stylist who would listen to her clients and use her knowledge to give them their best styled, but more importantly, healthiest hair yet. Her favorite part of the job is when clients trust her to change their image. Nothing is better to her than a client leaving with a smile on their face!

While living in Italy Anna worked Milan fashion week, Rome Haute Couture and London fashion week. Also she was honored to style the Actress Gemma Artenton for the opening evening event for The Gucci museum in Florence.

Anna won 1st place in the “Cut & Style” category at the L’Oréal Professional USA 2017 “Color & Style Trophy” competition, she was a stylist on the final season of Project Runway during New York Fashion week 2017, was on the winning team of “Hair Wars” competition in El Paso 2015. Anna is also a former member of the celebrity hairdresser, Ted Gibson Artistic Team. In June 2019 she was nominate one of the finalists in Behind the chair “One Shoot” competition in the natural texture hair category. In July 2019 she was part of a glam team for the tv show Say Yes to the Dress on TLC channel. In September 2019 she was part of L’Oreal Professionnel Italian team to work in Milan Fashion Week. In September 2021 she was called to be part of the Italian team to glam movieS VIP during the Venice for the film festival.

December 2022 finalist in the Avant GArde category for the usa hair awards for the northeast.

2023 Finalist and second place in the FUTURE TREND CATEGORY at L’Oreal Professionnel Style and color trophy usa.

September 2022 and February 2023 Lead hairstylist at NYFW at Snow Xue Gao show for Beautick

 
 

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